Alison is equally as focused and detailed about the exterior of a project as she is its interior. She is dialed in on not only how the space will look, but more importantly, how it will function. Alison makes sure a project delivers a clear message that stays true to the brand and includes visual communication ideas as early as possible. This allows the message to be weaved into the project—not incorporated as an afterthought. Taking time to understand her clients’ needs and wants, she truly enjoys working through the details and making her projects not only successful, but ones in which her clients can be proud.